Oct 06, 2020 / 17 SDGs

Y-East launches #5secondswhy Campaign

Y-East launches the #5secondswhy Campaign!

Send us a 5-second video of yourself explaining why YOU care about sustainability. We will make a montage of the best submissions we receive, feature it on our website, social media and believe the content will go viral!

The only guidelines to follow are:
– Don’t go beyond 5 seconds
– Start your sentence with ‘I care because…’, or ‘I care since…’.
– Choose your words carefully to explain to the audience why you started caring – make it marking and memorable, while trying to potentially convince people who are yet to care.
– The video should be horizontal and the background behind you should ideally be single-coloured
– Mail us your video with the subject line as ‘5 seconds why’ and your full name, designation and organisation in the email body at contact@y-east.org by 24th October

Some examples:
– ‘I care because I don’t want my son to grow in a world of concrete’
– ‘I care since I realised no one gets to choose where they were born – and I just happen to be lucky’

Make it as poignant and moving as possible and let us know why you care!